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Here’s something you didn’t know.

I used to be the world champ when it came to setting New Year’s resolutions. I say “world champ,” but what I really mean is failing miserably a few weeks later.

However, after hundreds of failed attempts, I decided that this “strategy” probably wasn’t the best type of accomplishment to put on my resume.

Let me ask you: How many times have you decided to make a change, for example during New Years, only to find yourself right back into your old habits and routines?

Don’t feel bad. This happens to most of us. In fact, according to some research over 80% of people fail their New Year’s resolutions before they even hit February.

So what’s the difference between people who fail year after year with their New Year’s resolution, or goals in general, versus the most successful people?

Here’s the truth.

The most successful people are playing a completely different game than most other people. New Year’s resolutions or stupid pointless tactics are not even on their radar. Where most people bring a water pistol to the battlefield — the most successful people bring a bulletproof tank.

I’m here to tell you that you can create the life and business you want. But you’ll have to rewire yourself into the type of person who’s worthy of that success.

Let me explain.

The #1 roadblock people face when trying to achieve… anything

When people try to achieve any type of goal (e.g., losing weight, starting a new business, improving their relationship) most often, they’re looking at their goals in reverse.

Here’s what I mean:

People have a peculiar tendency to set these arbitrary goals without understanding their inner psychology before they set off to find a motivating goal. I use the word “motivating” with the highest amount of sarcasm because motivation, in and of itself, is a terrible focus. Why? Because motivation is not what creates lasting change, it’s only what gets you started.

You can be the world’s most motivated person, but, if you don’t have an inner drive to do what you set out to do that motivation will eventually evaporate, and you’ll be right back into your old habits.

If you don’t understand the psychology behind goal setting, you are inevitably setting yourself up for failure.

Here’s where the problems start to surface.

In general, people fixate on the tactical elements of “how to” achieve their goal. You can call it strategy, mission, or vision, but whatever you decide to call it the problem doesn’t change. If you don’t change your fundamental way of who you are, you’re going to self-sabotage your progress at some point.

Think about it: Imagine I’m 50 lbs overweight. Then, I’m 50 lbs overweight for a reason. It’s because of my habits, beliefs, and values that I’m where I am right now. If I’m EVER going to change my situation, I need to change who I am.

The brutal truth is that the person you are now will never be able to achieve the goal you’ve set. If you want to accomplish anything new, you have to rewire your brain to become what I call a new “persona.”

Your current persona is everything which makes you… you. It’s your habits, your way of thinking, your daily routines, your beliefs, your values, etc. If you don’t change your current persona and create a new persona, a version 2.0, you won’t be successful.

And to do that, you need a compelling vision, mission, and strong guiding principles to help you guide your decisions.

What’s your guiding mission, vision, and principles?

Look at this statistic.

300 million people around the world are suffering from depression.

Plus, even those people who, on the outside, look successful can suffer from depression too. So even if we might achieve the type of “success” which society defines as success, at the end of the day, it’s worthless if we don’t feel fulfilled.

Setting and achieving goals is essential to create a compelling future and build confidence. But, goals without fulfillment are meaningless.

Be honest: How many times have you achieved a goal — you became “successful” — but you ended up feeling like you were missing something? “Is this it?” is a common feeling people have when achieving something they’ve pursued for a long time.

My goal for 2019 is to help people like you realize your potential. And help you achieve the goals you set out to do. Whether you own your business, work for someone else, or are the CEO of a Fortune 500 company here’s my commitment to you:

You’ll only get battle-tested and actionable strategies that you can use in your business and life when you read my material. No fluff. No B.S. Only the #1 thing that matters: Results.

Question is this: Where do we start?

Everything starts by having a compelling vision, mission, and principles to guide you towards your ultimate version of yourself, your business and your life. Let me show you how you do it:

What the movie Coach Carter taught me about success

I love this quote: “Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure.”

I remember hearing this quote from the movie ‘Coach Carter.’ (You can watch the clip below.)

The quote is a variant from the book ‘A Return to Love’ by Marianne Williamson

This quote is so powerful and so accurate because every one of us has more potential than we give ourselves credit for. We are powerful beyond measure. Unfortunately, people are putting a massive ceiling on their success because of one thing:

Fear.

But at its core fear is just a story we tell ourselves.

You’re not bound by the stories from your past.

You’re not bound by the stories you believe will or will not happen in the future.

You’re only bound by the decisions you make in this moment — nothing else.

Your future is created today, in this moment, in this second. And the truth is, you can engineer a new compelling future for your business, your relationship, and your life. But it all starts with deciding that 2019 will be the year that you pursue complete fulfillment.

How to make 2019 your most fulling year ever

Here’s my challenge to you for 2019. I want you to do these 3 things:

Step #1: Set aside 1 hour this week. Use that time to create your compelling vision, mission, and your principles that will help you achieve your vision.

If you already work in a company which has its own vision, mission, and principles, that’s fine. If that’s the case, start to create a compelling vision to your own life.

Ask yourself:

Vision: Where do you want to go

Mission: How do you plan to get there?

Principles: What are the fundamental beliefs your philosophy and map of the world are built on?

A great example of guiding principles are Amazon’s 14 leadership principle. These 14 principles guide every single decision Amazon makes. People can have the best idea ever, but, if that idea doesn’t serve their leadership principles, the idea will get dropped.

They’re a great example of how to create powerful guiding principles to use as inspiration. I’ve outlined the 14 principles below, but if you’re curious, you can read a detailed description of each principle on Amazon’s website here.

Amazon’s 14 leadership principles:

  1. Customer Obsession
  2. Ownership
  3. Invent and Simplify
  4. Are Right, A Lot
  5. Learn and Be Curious
  6. Hire and Develop the Best
  7. Insist on the Highest Standards
  8. Think Big
  9. Bias for Action
  10. Frugality
  11. Earn Trust
  12. Dive Deep
  13. Have Backbone; Disagree and Commit
  14. Deliver Results

Step #2: Instead of adding more things to your life, focus on eliminating the stuff that doesn’t support your new compelling future. Be ruthless. Focus on removing everything which does not contribute genuine value to your life and business.

Step #3: Finally, the most critical step: Put all this in your calendar, so you remember to focus on it every day. There really is no excuse. You have to stay focused on your vision.

Fulfillment doesn’t happen by chance or luck.

Fulfillment happens by design and relentless focus.

“Don’t be defined by someone else’s standards, have your own definition of success.” Duke Matlock

What if you could leapfrog your competition and effortlessly create a compelling vision and mission for your team?

What if you could retain your best A players and create engaged and empowered team members?

I’ve created a FREE case-study where you’ll discover the “Hidden Leverage Blueprint” that will increase your profitability by 6 or multiple 7 figures.

And that’s not all.

It’s also a powerful strategy that will reduce your employee turnover, as well as show you the ONLY 4 leverage points you should focus on to take your business from “good” to “amazing.”

If you’re interested, click this link now. You’ll get free instant access.